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Widgets in Pet Tracking Apps: How to Improve Functionality and User Engagement

10/16/2024Mateusz Kruhlik
Native pet tracking app widget on a smartphone screen

Introduction to Functionality

Notifications and Dynamic Island in the Pet-Tech Industry

In the world of mobile applications, UX (User Experience) and UI (User Interface) play a crucial role in attracting and retaining users. Research shows that apps that fail to meet UX expectations are abandoned by 25% of users after the first use. New features offered by Apple, such as widgets and Dynamic Island in iOS, open innovative ways to create more intuitive and engaging interfaces. When enhancing pet tracking apps using Dynamic Island, proper utilization of these features can significantly simplify users' lives and make apps more dynamic and modern, which is particularly important in the growing Pet-Tech market, expected to reach a value of 20 billion USD by 2025.

Data at Your Fingertips

Widgets, notifications, and Dynamic Island are much more than just quick access to information—they are key elements of UX best practices for pet tracking apps, allowing users to stay connected with critical data without even opening the app. In pet tracking apps, widgets can provide data such as the pet's current location, the battery level of the GPS collar, or the distance traveled by the pet throughout the day. This allows users to continuously monitor their pet's status, which leads to higher engagement—push notifications, like those provided by widgets, can increase user engagement by up to 88%.

Low battery warning for a dog collar displayed on a smartphone screen

How Can It Work in Practice?

Your dog has left the safe zone. Instead of a standard notification, Dynamic Island can instantly display an expandable alert that you can extend into a map view. This way, users can quickly see where their pet is and take immediate actions such as sending a return command or activating a sound signal on the collar.

UX Benefits

  • Instant Access: Users have full control over the situation thanks to quick and direct information about the pet's location.
  • Speed of Reaction: In critical situations, such as a dog escaping beyond the fence, Dynamic Island not only notifies about the problem but also provides tools for quick action—users can see the dog's exact location and take immediate steps.
  • Stress Reduction: Interactive notifications in Dynamic Island can help users react quickly, which reduces stress levels in critical situations.

UX/UI Principles for Widget Design

Designing widgets for iOS requires adhering to several key UX/UI principles to ensure users have quick access to essential information without opening the app. Apple's key guidelines for widgets help create more intuitive, readable, and effective interfaces, which in dedicated GPS pet collar solutions translate into improved comfort and user engagement.

Information Hierarchy

One of the fundamental principles of widget design is a clear information hierarchy. Critical elements, such as the pet's location or the battery level of the GPS collar, should be at the very top of the widget. This structure ensures that users do not have to search through the widget to access key information—it is immediately visible.

According to Apple guidelines, the information hierarchy should be constructed with consideration for text size, style, and contrast against the background. Key information should be presented in larger font (Apple recommends 17 pt for primary information), making it instantly recognizable. For more advanced data, such as the distance covered by the pet, visual indicators like progress bars or status icons should be used for easy understanding.

Glanceability Principle

Widgets must be designed in such a way that users can assess the situation in less than 5 seconds—this is called glanceability. This is especially crucial for pet tracking apps, where a quick response to information about the pet's location can be critical.

Designing widgets with large, clear numbers and simple indicators that immediately catch the eye is key. Color-coded status indicators can further help users quickly assess the situation. For example:

  • Green may suggest that the dog is nearby.
  • Red might indicate that the pet has left the safe zone or that the GPS collar battery is low.

Minimalism is essential—avoid overloading the widget with unnecessary details that could hinder quick understanding.

Map showing pet location and GPS collar battery status

Adaptation to Different Sizes

Widgets on iOS are available in three basic sizes: small, medium, and large. Each of these formats requires proper UI adjustments to ensure that key data is clearly visible regardless of the widget size. In smaller widgets, it may be necessary to limit the amount of information presented, so it is best to focus on the most critical data (e.g., location and battery status). In larger widgets, additional details such as pet activity history or notifications from recent hours can be added, which may significantly enhance pet GPS collar applications.

Consistency with the App

Visual elements of widgets, such as icon shapes, typography, and color palette, should be taken directly from the app to the widget. This way, the user immediately recognizes that the widget is part of the app, increasing trust in its quality and ensuring a seamless experience without confusion or inconsistency.

Dynamic Island – Space for Advanced Interactions

Dynamic Island is an intelligent element in iOS that flexibly adapts to the user's current activities, providing key information in real-time. You are likely familiar with it from apps like Wolt or Uber, where it allows real-time tracking of the courier or driver's route without needing to keep the app open. Users can monitor delivery progress or see how far their driver is—all at a glance.

Similarly, Dynamic Island can work perfectly in pet tracking apps. Imagine a scenario where your dog leaves the safe zone—you immediately receive an alert on your screen without interrupting your current activity. Dynamic Island delivers all the necessary information when every second counts.

Key UX/UI Principles in Dynamic Island

  1. Minimalism and Content Prioritization: Dynamic Island should only convey the most important information. For pet tracking apps, priority is given to data such as the pet's location or the GPS collar battery level. Our approach involves displaying only critical alerts—e.g., when the pet leaves the safe zone—so users always have what is most important at hand.
  2. Design Efficiency: Simple, understandable icons and contrasting colors (red for warnings, green for normal status) help quickly assess the situation. Dynamic Island is not just for conveying information—it also provides intuitive navigation without interrupting ongoing tasks.
  3. Microinteractions and Animations: When a dog starts leaving the safe zone, Dynamic Island can smoothly expand, showing an animation of the pet's movement on the map. Such dynamic content supports quick and intuitive pet tracking, allowing the user to react immediately without opening the app.
  4. Contextual Real-Time Notifications: Even while browsing social media, Dynamic Island subtly but effectively reminds you of your pet's departure. One tap brings you to the map for a detailed view of the situation, allowing for immediate action.
  5. Notification Prioritization: Critical information, such as leaving the safe zone, always takes precedence over less important messages, such as a reminder to charge the collar. This approach ensures users always have quick access to the most crucial data.
  6. Dynamic Island Customization: Dynamic Island allows users to customize displayed notifications based on their preferences. Users can decide which information they want to see on the screen—for example, only those concerning the pet's location, ignoring less relevant data.

Designing with Accessibility in Mind

When creating UX/UI components, especially for pet tracking apps, we must remember that accessibility is not just a requirement—it is an opportunity to increase usability for all users. Dynamic Island, widgets, and notifications should be designed so that everyone—regardless of their capabilities—can use them fully. Well-designed accessibility elements not only simplify app usage but also increase its reach.

High Contrast and Readability

One key aspect of accessibility is high contrast and readability. For visually impaired users, this is invaluable in quickly reading information such as the pet's current location or GPS collar battery level. It is about more than just meeting standards—our colors need to be vivid and instantly readable.

Simplicity and Intuitiveness Are Key

For example, red may indicate a warning about leaving the safe zone, while green confirms the dog is safe. We made sure these messages are not only visible but also easily understood at a glance—without unnecessary interpretation.

Integration with VoiceOver

For visually impaired users, full integration of Dynamic Island, widgets, and notifications with the VoiceOver system is essential. Every interactive element must be properly described so users can navigate it using gestures and voice commands. This way, the app becomes truly accessible to all.

Notifications When users are tracking their pets, accessible notifications are crucial. But what if the user has limited mobility or hearing? For these people, the option of choosing matters: critical alerts can be indicated by vibrations, while less urgent information can be presented by sound or light. The user has control over how and when they are notified.

Notification of pet leaving the safe zone

A common problem users face in pet tracking apps is overly complicated navigation. It takes too many clicks to get critical information. Dynamic Island offers a perfect solution—it works as an interactive information hub, delivering essential data with one touch.

Minimizing Steps, Maximizing Convenience

Suppose your dog leaves the safe zone. Instead of navigating through multiple screens, just one click on Dynamic Island gives you instant access to the map with the current location and quick response options—like sending a sound command or an alarm. Similarly, battery status can be checked at a glance without deep app searches.

Lost connection notification on a smartphone screen

Summary

Widgets, Dynamic Island, and notifications are powerful tools that can change how users interact with Pet-Tech apps. They ensure that key information, such as the pet's location or GPS collar battery status, is always within reach—without interrupting other tasks.

Implementing these solutions not only enhances app functionality but also makes users' lives easier. By designing for accessibility and intuitive navigation, you minimize the number of steps needed to access essential data—crucial in time-sensitive situations. Dynamic Island allows for quick reactions with microinteractions and animations, while notifications provide instant insights into what is happening with your pet.

Adapting your app to meet the needs of different users—regardless of their skills or preferences—increases engagement and builds loyalty. Such a modern approach to design makes your app stand out on the market, becoming not only functional but also friendly to use.

Let’s Talk

If you want your app to provide exceptional user experiences and meet users' needs, contact us. Together, we will create solutions that not only improve app quality but also build loyalty and user engagement.

At Blues Brackets we solve real business challenges with the latest and proven technology.

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