< BLOG >

New website design with better UX

02/03/2025Mateusz Kruhlik
Modern Web Design

The challenge

How our new website design enhanced user experience

Our website has undergone a major transformation, becoming more than just an information source. It is now an interactive space that engages users and invites them to explore. Through a range of modern solutions, such as dynamic headers, animated icons, and interactive 3D elements, we have elevated the user experience and set ourselves apart from the competition.

Landing page interactive animation

Dynamic headers improving user experience

Did you know that dynamic headers can increase user engagement? Instead of static images, we introduced headers that respond to cursor movement. Subtle hover effects immediately grab attention and encourage users to explore further sections of the site. Users feel that the website is "alive" and responds to their presence, significantly improving their experience.

Dynamic headers

Animated icons in .json and Spline

Why did we introduce animated icons in .json format? We replaced traditional icons with lightweight, animated .json files. This ensures smooth, enjoyable, and modern interactions. The website remains fast, while users enjoy visually appealing effects that bring every movement to life. Additionally, we used Spline to add interactivity to the "About us" section.

Spline animation

Interactive 3D elements – a new dimension of web design

What do interactive 3D elements bring to our website? Using Spline, we introduced interactive 3D models that add depth and uniqueness to our design. Users can rotate and explore them, which not only grabs their attention but also increases the time they spend on the site.

Interactive 3D element

Mini FAQ – quick answers to key questions

How does the new mini FAQ improve communication with users? Next to the contact form, we added a mini FAQ section that answers the most common user questions. This has made the communication process faster and more efficient. Users no longer have to wait for a response – the answers are right at their fingertips.

Interactive FAQ

Personalized content for every user

Why is content personalization so important? We know that every user is different. That’s why we created content tailored to different audience segments. Personalization allows users to find what they are looking for faster, leading to greater satisfaction and a better overall experience with the brand.

Landing page process of cooperation

What are the key takeaways from these changes?

  • First impressions matter – Dynamic headers help reduce bounce rates by engaging users from the first second.
  • Smoothness and aesthetics – Animated icons enhance the visual quality of the website without affecting performance.
  • A competitive edge – Interactive 3D elements reinforce our brand's modern image.
  • Transparency and convenience – The mini FAQ improves communication and minimizes user frustration.
  • Better alignment with user needs – Content personalization makes users feel valued and better served.

Statistics confirming the effectiveness of the new design

Since implementing the new design, we have observed a significant increase in user engagement:

  • 35% increase in time spent on the site – Interactive 3D elements and animations capture users' attention for longer.
  • 20% decrease in bounce rate – Dynamic headers and content personalization encourage deeper exploration.
  • 25% increase in inquiries – Thanks to the mini FAQ and improved communication, users are more willing to get in touch.

These figures confirm that the new website design significantly enhances the user experience.

Let's talk
If you want your app to provide an exceptional user experience and be tailored to their needs, contact us. Together we will create solutions that will not only improve the quality of your app experience, but also build loyalty and engagement of your customers.

At Blues Brackets we solve real business challenges with the latest and proven technology.

Let's talk

<mail>hello@bluesbrackets.com
<phone>+48 535 462 678

Let's meet

Kraków, PolandWrocław, PolandWarszawa, Poland

Contact

Blues Brackets sp. z o. o.NIP 8842824071REGON 527681035

Agile Software Development ServicesAgile Software Development Company PolandAI Chatbot Development ServicesAI Development Company | Custom AI, GenAI SolutionsAnimated Website Services. Design and ImplementationRemote IT Support & App Maintenance – bluesBracketsApplication Scaling for Startups | Scalable SolutionsPolish Software House | UI/UX, Fullstack, Mobile, EmbeddedAutomated Regression Testing & End-to-End DevelopmentEmbedded Systems & Bare Metal Programming Experts | bluesBracketsBespoke MVP & Custom Software Development CompanyBespoke Software Development CompanyBespoke Software Solutions for Startups & EnterprisesExpert IoT & Embedded Software Development | bluesBracketsExpert Embedded Android & Bluetooth App DevelopmentLeverage Body Leasing for React Native & EmbeddedBusiness Intelligence Solutions | bluesBracketsCustom AI Chatbot Solutions & ServicesCloud Adoption & Digital Transformation ServicesCloud Application Development Services | Polish Cloud DevelopmentCloud Migration Consulting Services Company | bluesBracketsCross-Platform Mobile DevelopmentCTO as a Service - Future-Ready Software House: CTO, DevOps & UX/UICustom CMS Solutions & Software DevelopmentCustom Management Systems & AI-Driven SoftwareCustom Software Development Services — bluesBracketsCustom Software Development Services in PolandCustom Web App & AI Development ServicesCustom Web App Development Services | bluesBracketsData Center Migration & IT Migration ServicesData Engineering & Data Visualization ServicesHire a Dedicated Development Team in PolandDedicated Software Development Teams in EuropeDevOps as a Service | AWS Cloud ConsultingDevOps Consulting Company | bluesBracketsEAA Accessibility & Compliance Software DevelopmentEcommerce Software Development & Website CostsBuild Scalable Desktop & Embedded Apps – bluesBracketsCustom Embedded Software Development ServicesEmbedded & IoT Software Services | bluesBracketsEmbedded Software Engineering Services | bluesBracketsEmbedded Software Development OutsourcingEmbedded Software Staff AugmentationEnd-to-End IT Solutions | Software House PolandEnergy Storage & IoT Software SolutionsEnterprise Mobile App Development Company | bluesBracketsFixed Price vs. Time & MaterialsFlutter App Development Services | bluesBracketsFlutter App Development ServicesHealthcare IT Outsourcing & AI Software for Medical InnovatorsExpert Hardware Design Company | Custom Electronic HardwareExpert Hardware Development Services | bluesBracketsHire Dedicated Development Teams in Poland – bluesBracketsPoland’s Leading Java Software House | Hire Expert Java DevelopersHybrid Mobile App Development ServicesIntegration & System Testing ExpertsIoT Product Development & Custom Software SolutionsIoT & Smart City Software Development | bluesBracketsExpert iOS App Development Company in PolandMobile App Development Languages & ServicesiOS PWA Development Services | Cross-Platform Mobile AppsIndustrial IoT Software Development CompanyIoT Development Services | Custom IoT Devices & SolutionsIoT Device Management Platform & Custom IoT SolutionsPolish Software House | Custom IoT & Embedded SolutionsIoT Software for Retail, Wearables, Property | bluesBracketsIndustrial IoT & Industry 4.0 Software SolutionsIoT MQTT Dashboard & Custom Embedded SolutionsIoT Product Development Company | Embedded & Fullstack Software HouseIoT & Wearable Tech Development | bluesBracketsEnd-to-End IT System Testing & Integration ServicesBackend Services & JavaScript Development | bluesBracketsLegacy Application Modernization ServicesLegacy IT Systems Modernization & Custom Software DevelopmentLLM Product Development Agency | bluesBracketsMachine Learning Consulting & Software Development Company Poland | UI/UX, Fullstack, Mobile, EmbeddedMachine Learning for Predictive AnalyticsMachine Learning Supply Chain SolutionsEdge Computer Vision & Embedded Solutions | bluesBracketsMedical Device Software Development ServicesExpert Microcontroller & Embedded Development ServicesMicroservices vs Monolithic: Expert Software ArchitectureMobile App Development ServicesMVP Development Services | Custom MVP Development CompanyMVP Software Development Services | Custom MVP & POC SolutionsNB-IoT Solutions & Agile DevelopmentIT Nearshoring & Software Development PolandNext.js & WordPress ServicesNode.js, React & Next.js Development Poland – bluesBracketsNode.js Development Company | Trusted Node.js ServicesTrusted Offshore Software Development Company in PolandOn-Demand Software Development Services | bluesBracketsOutsource Python Development | Offshore CompanySoftware Development Outsourcing Company in PolandSoftware Product Development Services | bluesBracketsProduct Discovery Workshops for Startups & EnterprisesCustom Product & Project Management Software SolutionsProgressive Web App Development Company | bluesBrackets PolandProof of Concept vs Prototype: Agile SoftwareProof of Concept & Proof of Principle ServicesPWA Development Services | iOS & AndroidReact Development ServicesReactJS Web Development CompanyReal Estate Software Development CompanyExpert RTOS Development ServicesSaaS Software Development Company: GDPR-Compliant CloudSLA-Driven Software & Managed Services PolandPolish Software House: Agile Delivery & UI/UXSoftware Development Companies | Custom SolutionsPolish Software Development Outsourcing CompanySoftware Engineering Outsourcing PolandSoftware House Poland | Custom Web & Embedded SolutionsSoftware Integration & ChatGPT Integration ServicesSoftware Maintenance & Legacy Services | bluesBracketsExpert Software Migration Services | bluesBracketsExpert Software Prototyping Services | Mobile, Embedded & Fullstack PrototypingIT Staff Augmentation Services in PolandStaff Augmentation vs Managed ServicesSpecialized Software Engineering Services | bluesBracketsSystem to System Integration ServicesSoftware Team Extension Services for Startups & EnterprisesTravel Software Development Company | Custom Travel AppsUX/UI Design Services. Project and ImplementationSports & Healthcare Wearable App DevelopmentWeb Apps vs Desktop Apps: Expert SoftwareWeb App vs Mobile App Development | Fullstack & UX/UICustom Web App Development ServicesQuality Assurance Testing Services | bluesBracketsWhite Label Mobile & Embedded App Experts